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Adbusters Logo Animation

The Adbusters Media Foundation is a non-profit media collective that critiques the American and global political and social landscapes through art, poetry, mock advertisements, and direct action. The Adbusters Media Foundation is known for its involvement in the Occupy Wall Street movement of 2011 and its socio-political art magazine has released issues dating back to 1989. Because the foundation invested decades in their magazine, I wanted to play with scanography as a way to remember their history in print media.

At first, there was no real technique for the scanning process, but as I began to test the animations I decided on a visual pattern that I liked. After scanning the images I took them into Photoshop for cleanup and eventually brought them into After Effects where I finalized the look and animation.

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